Creation of a modern and distinctive logo for Sportböckmann, a German company specialized in sports equipment and accessories. The logo reflects the brand's values of performance, dynamism and quality while maintaining a strong and memorable visual identity. The design adapts perfectly to different communication materials, from digital to print, guaranteeing a consistent brand presence across all channels.

Design

A logo that embodies performance and dynamism

For Sportböckmann, we developed a logo that captures the essence of the brand: performance, dynamism and excellence in the sports field. The design combines modern graphic elements with strong and readable typography, creating a visual identity that immediately communicates the brand's values. The logo was designed to be versatile, working effectively on all materials - from website to products, through marketing documents and social networks. Each variant of the logo (horizontal, vertical, monochrome) has been optimized to guarantee optimal use in all contexts.

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A complete and flexible logo system

The Sportböckmann logo was developed with particular attention to its versatility and adaptability. We created several logo variants (full version, icon only, monochrome versions) as well as a detailed usage guide that guarantees consistent application of the visual identity. The design draws inspiration from the movement and energy of sport while maintaining a professional elegance that inspires confidence. The chosen color palette reflects the brand's dynamism and modernity, while the typography ensures excellent readability on all materials.